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Event / Influence
Warner Discovery
The Challenge
In a world of superhero fatigue, Birds of Prey needed to break away from traditional cinematic codes and introduce Harley Quinn’s chaotic, candy-colored perspective as something truly fresh.
The Extra Decibel
We hijacked the ultimate temple of high-brow cinema with Le Festival de Quinn at Cannes. By rewriting the red carpet rulebook, we turned the world’s most prestigious film festival into Harley’s own playground of glitter, mischief, and beautiful chaos.
Decibels generated:
Reach | Engagement |
|---|---|
18M | 520K |
Earned media value | |
620K€ |